Are you using Facebook and Instagram as organic social media platforms but not getting the results you hoped for, and need? Or have you been dabbling in paid advertising yourself but not managed to see the results you desire?
Facebook is commonly seen as a B2C social media platform. As there is very high degree of targeting available we find it a very effective way of advertising.
Like it or not Facebook holds a HUGE amount of data about anyone using the platform, to its advertising advantage!
It also has the huge advantage of having reasonably low advertising costs, with the cost per click often being cheaper than Google’s search ads.
We take a multi-pronged approach with our clients – using outbound marketing, remarketing and building ‘lookalike audiences’ within the Facebook platform.
Here at Ginger Digital, we find that Facebook advertising works really well when added to the mix of other platforms in a strategy.
Your target audience then becomes exposed to your brand over a number of different platforms, and they are then more likely to engage with you.
We’re passionate about the results we’re achieving for our clients using video.
Facebook is actively encouraging brands to get on board with video – having made an algorithm shift towards this.
Give us a call if you’d like to chat about how we can help you by creating highly targeted Facebook campaigns.
We have developed a 7-Step digital success strategy to ensure we are providing the best service possible. We also pride ourselves on being transparent in our process throughout, ensuring our clients are fully informed with regular reporting.
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