How can we help incorporate video in your digital strategy?

Businesses and brands need a video marketing strategy and now it's more important than ever to have a video presence on all platforms.

Video is no longer a small piece of the marketing jigsaw – it’s been transformed into a player of its own and should be central to all digital marketing strategies and campaigns.

If you’re not using video content then you are already losing a huge opportunity to get your message to your target audience.

A video marketing strategy doesn’t have to be complex. Executed properly it will transform the future of your marketing, sales and customer service teams.

The starting point is looking at your marketing plan and how video campaigns maybe able to play a central part of this.

All marketers need to be able to track results and so we ensure that our clients are aware of how they can track and measure the results of their video marketing.

Video must be central to all stages of your customers' journey and different types and styles of videos can be used throughout the marketing and sales funnel.

Here at Ginger Digital we can help you develop a video marketing strategy and then help build video campaigns within this strategy.

If you’d like to know more about how we can help you with using video in your marketing and sales please just give us a call on 01488 670244

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Video campaigns

We have a unique service where we develop digital campaigns that incorporate video at their heart. Find out more about how we can help you.

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Social video

Our video production and video marketing experts help make social videos that are effective for your business’ goals; from audience growth to increasing engagement.

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Website video

Video is now central to any video marketing plan and it’s now become the norm for video to be a major part of your website. Find out more information here.

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  • Objective setting
  • Keyword research
  • Campaign creation
  • Ad copy
  • Set campaign live
  • Optimisation
  • Reporting

Success strategy

We have developed a 7-step digital success strategy to ensure we are providing the best service possible. We also pride ourselves on being transparent in our process throughout, ensuring our clients are fully informed with regular reporting.

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What our clients say

  • Ginger have generated really good quality leads, we are excited by these early results and look forward to even greater gains in the following months.

    Iain Gray, Business Growth & Partnership Manager, MSC R&D
  • We’ve been really pleased with the results. Over the 3 week campaign our website views increased by 400%, the video had over 80,000 views, and we sold £300K of our product.

    Stuart Devoil, Group Head of Marketing, James Latham Ltd
  • The best news was that the video, which was for a specific event was responsible for an increase in attendees signing up for the event. After the video went live we had to increase the event room capacity.

    Victoria Hormigo, Managing Director, Libreea
  • We visited Ginger's studio to film content for our company's website. The team were extremely helpful and clearly experts in the services they offered.

    Wesley Dowe, Capture Consultant, Kefron
  • What really impressed us about working with Ginger is that they are so much more than just a video production company; they took our marketing strategy and built around that in order to give us the right product.

    Chris Jones, Chief Operating Officer, Nymad
  • We want to add real value to our clients and in Ginger we found a partner that understands what we are trying to get across and are also able to deliver that in a really effective way.